Treasure The Joy Of A Healthy Baby
Posted: 7/6/2011
 A promise to appreciate the simple joys of parenthood can help all families to enjoy the gift of a healthy baby.
(NAPSI)—For parents, every day can promise new joys to treasure.
That’s the message behind the new campaign Treasuring Everyday Joy™ with Johnson’s®, designed to encourage parents to pause, reflect and promise to celebrate the everyday joy a baby brings to a parent’s life-and to pay it forward.
There are so many joyful moments in a day for parents. For some families, the time to savor the joy of parenting is during a calm, evening bedtime story, while for others it may be during playful bath time or when enjoying a family walk in the park. Ultimately, some of the most notable joys include milestones such as the first laugh, the first words or the first steps. There are several ways to celebrate these moments:
• scrapbooks
• baby books
• blogs
• Facebook.
As part of the Treasuring Everyday Joy with Johnson’s campaign, parents can promise to savor these joyful moments with a “like” at facebook.com/johnsonsbaby. With each online promise, Johnson’s brand will donate $1 to the March of Dimes-the leading nonprofit organization for pregnancy and baby health-helping all families treasure the joy of a healthy baby.
Additionally, as part of the campaign, the Johnson’s brand crossed the country from coast to coast, visiting one family in each state to discuss and capture their most treasured everyday joyful moments of parenthood. These 50 families are highlighted on the brand’s Facebook page and five of those families have appeared in a related documentary on WE tv.
A series of photo contests will take place on the Johnson’s Facebook page, with monthly winners receiving a variety of prizes, such as a video camera or gift card. At the end of the year, all the monthly winners will be eligible to win the grand prize, a $25,000 college scholarship.
For more information, visit www.facebook.com/johnsonsbaby or www.johnsonsbaby.com. |